Expedia CEO Mark Okerstrom on learnings from Dara, continuing Expedia’s culture and global growth

Two weeks into being CEO at Expedia, Mark Okerstrom looks to ongoing growth, metasearch, Expedia’s culture and what he learned from his predecessor

Source: Expedia CEO Mark Okerstrom on learnings from Dara, continuing Expedia’s culture and global growth

Note PersonaHolidays.com Comment:

Its a treat to hear Mark Okerstrom say Personalization is the next frontier. We know its right on target with outstanding results from our pioneer application PersonaHolidays.com – It has increased engagement and call to action by 300% – check it out at the link.

Its now installed as an active live app for the Barbados Tourism Encyclopedia. We have discussion well on there way for several Canadian applications are are in discussion with a global new age OTA. Will keep you posted on this exciting venture. https://www.tnooz.com/article/expedia-ceo-mark-okerstrom-on-dara-expedias-culture-global-growth
/#comment-4896777

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s